EROS
SERVICE
Branding, Packaging
2024
about
EROS is a wellness brand born from the idea of harnessing the untapped potential of seaweed—one of Earth’s most abundant and versatile organisms. Inspired by ancient traditions and modern science, the founders set out to create a line of high-performance supplements that prioritize both human health and environmental stewardship.
Challenge
The main challenge was to visually translate EROS’s core values—purity, innovation, and sustainability—into a brand identity and packaging system that would stand out in a highly saturated market. Most competitors in the supplement space rely on generic, clinical aesthetics. EROS needed a design language that felt premium and modern, while still remaining grounded in nature and environmental consciousness.
Our Approach
For the packaging, we chose sustainable materials and a layered unboxing experience that reflects the brand’s commitment to care—both for the consumer and for the planet. Every detail, from typography to structure, was designed to reinforce the brand’s mission: to elevate wellness through nature, without compromise.
